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Strategic Brand Copywriting & Tone of Voice Consultant
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Here are a few super simple tricks for writing a high-converting pitch email ππΌ
β‘οΈ Donβt be generic.
Take the time to address your client (aka your audience) properly and thoughtfully
β‘οΈ Add relevant portfolio links.
Make sure you customize every single pitch email to include the works that are most relevant to your client
β‘οΈ Be specific on how you can add value to their business.
This means customizing your service offering to what is most meaningful to them. Relate the offering to where they currently stand, to make it seem like a better fit.
β‘οΈ Donβt ramble.
Keep your email informative yet to-the-point.
β‘οΈ Donβt be salesy.
Be passionate and conversational instead.
Have I missed anything? Let me know in the comments below ππΌ
Oh and if you want FREE access to the EXACT emails I write to my clients, drop me a DM with your email address to make sure you are the first to receive them when they launch π
Ps: they wonβt be free forever π
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#copywritingcoach #copywritingservices #copywriting101 #freelancewriter #freelancewriting #freelancemarketing #freelancewriters #freelancer #branding #solopreneur #entrepreneur #vintageadvertising #brandingexpert #contentstrategy #abracadabra #bossbabe #webcopy #copywritingtips #brandstrategist #understandyourwhy #mirandapriestly #pitches
A little reminder for anyone working towards that big goal π«
#copywriter #copywriters #copywritersofinstagram #copywriterlife #freelancecopywriter #creativecopywriter #copywriting #copywritingtips #100clients
#copywritingcoach #copywritingservices #copywriting101 #freelancewriter #freelancewriting #freelancemarketing #freelancewriters #freelancer #branding #solopreneur #entrepreneur #quoteoftheday #brandingexpert #contentstrategy #bossbabe #webcopy #copywritingtips #brandstrategist #understandyourwhy #dreambig #businesscoaching #quotes
How To Add Value As A Freelance Copywriter Pt 1π«
Hey guys ππ»ββοΈ
Iβm super excited for the launch of my first-ever #reels series π
Iβll be releasing a new episode every #Wednesday – so make sure to π€ and follow!
In this episode we are talking about all things #wireframing π©π»βπ»
Let me know if you find this helpful!
Join the conversation in the comments belowππΌ Do you use wireframing as part of your business?
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#copywriter #copywriters #copywritersofinstagram #addvalue #freelancecopywriter #creativecopywriter #copywriting #copywritingtips
#copywritingcoach #copywritingservices #copywriting101 #freelancewriter #freelancewriting #freelancemarketing #freelancewriters #freelancer #branding #solopreneur #entrepreneur #contentstrategy #bossbabe #webcopy #copywritingtips #brandstrategist #understandyourwhy #businesscoaching #copywritingpricing #webcopy #salespage
For those of you who asked, here are some of the 100+ brands Iβve worked on π«
ππ»ββοΈ I will be following up and covering my clients overview in multiple parts for total transparency.
π©π»βπ» And yes, these are exclusively the brands Iβve been lucky enough to bring on as clients in the last 2 years as part of my copywriting consultancy.
π€ I see a lot of people listing brands they worked on previously as part of their career within their portfolio.
ππΌ Thereβs nothing wrong in doing that per se, but I think the more transparent you are with your business, the further along you will go!
Here is exactly what Iβve done for each of the clients listed above:
@edge.cycling – Tone of Voice, Brand Story, Brand Copy & Tagline
@borgosantandreaamalfi – Web Copy
@harpersbazaararabia – Editorial Content
@cartier – App & Product Copy
@shevywigs – Tone of Voice, Brand Story, Tagline, Brand & Web Copy
@banyantreehotels – Web Copy
@richardmille – Press Releases, Marketing Collateral & Executive Speeches
@converse – Press Releases
@birkenstock – Collection & Press Releases
@lpmriyadh – Press Releases
@aces_of_space – Tone of Voice, Brand Copy, Web Copy & Newsletters
@monnodubai – Brand Story
@fynejewellery – Tone of Voice, Brand Story, Brand Copy & Press Release
@taqagroup – Tone of Web Copy & Brochure Copy
π© Drop me a DM with your email address to be one of the first get the templates delivered to your inbox for FREE!
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#copywriter #copywriters #copywritersofinstagram #copywriterlife #freelancecopywriter #creativecopywriter #copywriting #copywritingtips #100clients
#copywritingcoach #copywritingservices #copywriting101 #freelancewriter #freelancewriting #freelancemarketing #freelancewriters #freelancer #branding #solopreneur #entrepreneur #vintageadvertising #brandingexpert #contentstrategy #abracadabra #bossbabe #webcopy #copywritingtips #brandstrategist #understandyourwhy #mirandapriestly #clientportfolio
I often get asked by clients about my word rate for copywritingπ°
ββββββββ
Iβve NEVER had one, and NEVER will because:
β‘οΈ Copywriting is not about writing more, itβs about writing better.ββββββββ
ββββββββ
β By charging a word rate, you are kind of shooting yourself in the foot.
ββββββββ
β‘οΈ An iconic tagline of just 4 words (or less) can take weeks to perfect, and if you work on a word rate basis, you are:
A) Not going to make any π° if you do it right.
Or
B) You will rush it and add zero value to the project. Which means this client wonβt be coming back to you anytime soon, nor will they refer you to their family and friends.
π€·π»ββοΈ Itβs a total lose-lose scenario if you ask me.
π΄ You wonβt hit your revenue goals
ππΌ Nor will you add any kind of value.
π π»ββοΈ And yet I see SO many writers offering to work at a word rate.
βββTake Nikeβs tagline: Just Do It.ββββββ βοΈ
ββββββββ
Itβs so simple, yet it inherently captures everything the brand stands for.
π‘ That, right there, is what incredible copy is all about.
β¨ Effortless, uncomplicated, and the kind of genius that will never ever come from a word rate mindset.ββββββββ
ββββββββ
π To GROW your business and land those dream clients, you need to deliver outstanding work AND get paid for it properly!
So WHY are you settling for less?π€
I would love to hear how you go about pricing your work. Drop me a comment in the comments ππΌ to join the conversation!
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#copywriter #copywriters #copywritersofinstagram #copywriterlife #freelancecopywriter #creativecopywriter #copywriting #copywritingtips #100clients
#copywritingcoach #copywritingservices #copywriting101 #freelancewriter #freelancewriting #freelancemarketing #freelancewriters #freelancer #branding #solopreneur #entrepreneur #vintageadvertising #brandingexpert #contentstrategy #bossbabe #webcopy #copywritingtips #brandstrategist #understandyourwhy #wordrate #businesscoaching #copywritingpricing